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A Nice DATE in Nice

I have to confess a weakness – I love trade shows/exhibitions. I enjoy being involved in designing, creating and setting up trade show booths, enjoy working on a booth and talking to new people, and enjoy walking the aisles and learning about new products and new companies, particularly at a crowded show where there is a special buzz. I believe that, when properly used, they are an efficient weapon in the promotional arsenal and can easily repay the investment by the exhibitors and that, when properly used, they are an efficient way of adding to professional knowledge and … Read More → "A Nice DATE in Nice"

Powering Up

They were completely unprepared for what they saw when they stumbled upon it. This was supposed to be wild, untouched back-country. As far as anyone knew, no one lived this far out in the woods. And yet there it was: an old cabin, dilapidated but for the primitive upkeep that kept it intact.

There was only one inhabitant; no one knew who he was. From what they could guess, his parents had died when he was a kid. At the time, he must have been old enough to have learned to talk and scratch … Read More → "Powering Up"

Xilinx Strengthens Its Defenses

Designing for military and aerospace applications can be tough sometimes. The other designers – you know, the ones that do commercial applications – can have the pick of any cool technology they want to use. If some new femtowatt terahertz nanodollar FPGA rolls off the fab line, those commercial designer kids can grab it and go. You, on the other hand, have to stick with only devices that are certified, proven, specially packaged, and … old. It’s like they’re going out on dates in their Dad’s new Porsche or Ferrari while you can either drive your own Citroen deaux … Read More → "Xilinx Strengthens Its Defenses"

Managing More Freedom

It’s all about degrees of freedom. The more of them you have, the more options you have. In the mechanical world, we think of it primarily as the number of dimensions within which you can move: a universal joint can bend in any direction because it has three axes of rotation, one for each of the three spatial dimensions. Three degrees of freedom. When an ant walks on a beach ball, even though it’s a 3-D object, it has only two degrees of freedom because it’s constrained to the surface of the ball. … Read More → "Managing More Freedom"

Cadence Uses the F Word

Mentor brought us Leonardo, Precision, ModelSim, and Catapult. Synopsys sells Synplify and HAPS. Magma brought us Palace and Blast FPGA. Big EDA companies have had anything from a toenail to a whole leg dangling in the FPGA pool for years now… except Cadence.

Like a politician skillfully skirting a controversial issue, Cadence deftly danced around the FPGA domain without touching – one big boot in the IC/ASIC design world, and another firmly planted at the board/system level – with the word “FPGA” never crossing their lips.  When you were designing a board with your Cadence tools, … Read More → "Cadence Uses the F Word"

IP Mates, IP Stars and IP Trolls

A mate in the pub.

It’s a regular problem: there is something you think you need, you are a bit hazy about what it is called, and you can’t define it precisely enough to get a decent hit when Googling. Then in conversation with a mate in the pub (translation: friend in a bar), he says, “What you want is a widget-handler, and you can get it from Fred’s Wonderful Widgets.”

Warren Savage, of IPextreme, is hoping to move into the role of the mate … Read More → "IP Mates, IP Stars and IP Trolls"

So You Want to Be an Entrepreneur

You’re a smart guy (or gal; forgive the pronoun). You’re a clever engineer. You design good products. Better than those dweebs in Marketing deserve, really. And what’s up with the Sales department? Don’t they understand anything about how their product – your product – actually works? Nobody understands good technology better than you do.

Are you tired of being the smartest person in the room? Are you ready to stop working with bozos and strike out on your own? Got a head full of good ideas that need to … Read More → "So You Want to Be an Entrepreneur"

So You Want to Be an Entrepreneur

“Think different,” says the popular ad slogan. Despite the poor grammar, it’s a good lesson for engineering startups. Becoming a techno-tycoon means suspending some of your normal engineering instincts and thinking like a businessperson. That doesn’t mean you have to dumb-down; it does mean you’ll have to think differently… and about different things. In this week’s installment we’ll examine some of the thinking and rethinking that goes into creating your own startup.

Read More → "So You Want to Be an Entrepreneur"

Need to Cut Cost, Risk, Time?

Many project teams move from ASICs to FPGAs to avoid high NRE costs, and to reduce the risk of re-spin and shorten time-to-market. But while FPGA technology offers these advantages, the development process itself requires equal attention. In fact, some ASIC/ASSP proponents argue that a large part of the design cost is incurred during the development phases including architectural exploration, design, and verification, thereby reducing the cost savings and time-to-market benefits of switching from ASICs to FPGAs.

For this reason, executives and project managers need to carefully consider their concept-to-PCB development approach. Is the process predictable, … Read More → "Need to Cut Cost, Risk, Time?"

Fusion Finds its Groove

Many times, we create a new technology with the knowledge that it has tremendous potential but without a clear idea of how it will ultimately be used. Or, we create a solution to one problem only to find later that our invention was even more useful in some completely different area. We throw our new creation out to the public and are amazed when someone comes up with a far more clever way to use it than we had ever envisioned.

This may be the case with Actel’s “Fusion” family of analog-capable FPGAs.  Sure, the … Read More → "Fusion Finds its Groove"

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