Selling What?
Reading Jim Turley’s article about business models got me thinking about FPGA and EDA companies.
Yeah, I know. What’s new?
We’ve talked a lot about how EDA companies struggle to find a business model that earns them their fair share of the loot that comes from electronics. The full-fledged, modern EDA industry has been around for about three decades and… they still drive a huge portion of the technology while reaping a tiny fraction of the rewards.
The fundamental reason for this, I believe, is that they’ … Read More → "Selling What?"