industry news
Subscribe Now

Secure Thingz delivers Security Made Simple For All with latest end-to-end security solutions

Version 2.0 of the Embedded Trust security solution enables easy on-ramp of security for new and existing applications

Cambridge, United Kingdom—March 16, 2022—Secure Thingz, an IAR Systems® Group company delivering advanced development and provisioning platforms to secure the IoT, today announced a major new version of its industry-leading security solution, Embedded Trust®, extending device support and enabling all embedded applications to be integrated into the secure supply chain. This supports zero-trust production control, preventing cloning through copying between devices, and protection against malware by ensuring all code and data is robustly encrypted, signed and structured.

Embedded Trust is an integrated security solution, leveraging the secure hardware built into next-generation microcontrollers to provide the low-level trust anchors and secure services needed for trustworthy IoT solutions. Version 2.0 of the solution enables existing applications to leverage advanced security capabilities simply, quickly, and robustly. With production security capabilities integrated into the solution, it is now possible to support production control for any application code which enables existing 

applications to be managed securely, adding identity, production control, and intellectual property protection. This critical capability enables organizations to support existing applications in meeting the emerging requirements outlined in emerging standard and legislation around the world. 

“The release of Embedded Trust 2.0, plus the aligned Secure Deploy flow, is a game-changer,” commented Haydn Povey, CEO, Secure Thingz. “There is a huge number of companies who are challenged to add security to their applications but who cannot justify starting over their development project to add security from the start. Our new technology enables these companies to rapidly integrate security into their existing applications, no matter where they are in their lifecycle and the development tools they used to create their code.”

More information about Secure Thingz’ end-to-end security solutions is available at www.securethingz.com/solutions.

About Secure Thingz

Secure Thingz is the global domain expert in device security, embedded systems, and lifecycle management. In 2018, the company was acquired by IAR Systems Group AB, the world-leading provider of software tools and services for embedded development. Secure Thingz is focused on delivering advanced security solutions into the industrial Internet of Things, critical infrastructure, automotive and other markets. The company is a founding member and Executive Board member of the Internet of Things Security Foundation (www.iotsecurityfoundation.org), the leading global organization for IoT Security.

Leave a Reply

featured blogs
May 6, 2026
Hollywood has struck gold with The Lord of the Rings and Dune'”so which sci-fi and fantasy books should filmmakers tackle next?...

featured paper

Want early design analysis without simulation?

Sponsored by Siemens Digital Industries Software

Traditional verification methods are failing today's complex IC designs, which require a proactive, early-stage analysis approach. A shift-left methodology addresses IP block integration challenges and the limitations of traditional simulation and ERC tools. Insight Analyzer detects hard-to-find leakage issues across power domains, enabling early analysis without full simulation. Identify inefficiencies earlier to reduce rework, improve reliability, and enhance power performance.

Click to read more!

featured chalk talk

Designing Scalable IoT Mesh Networks with Digi XBee® for Wi-SUN
Sponsored by Mouser Electronics and Digi and Silicon Labs
In this episode of Chalk Talk, Quinn Jones from Digi, Chad Steider from Silicon Labs and Amelia Dalton explore how Wi-SUN Micro-Mesh can reduce cost and simplify deployment for your next IoT mesh network. They also investigate the benefits that Digi XBee solutions bring to these types of networks and how you can jump start your next IoT mesh network design with Silicon Labs and Digi.
May 4, 2026
24,814 views