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Silicon Labs and Digi-Key Challenge Developer Innovation With “Your IoT” Design Competition

AUSTIN, Texas and THIEF RIVER FALLS, Minnesota – March 24, 2015 – Silicon Labs (NASDAQ: SLAB) and Digi-Key have launched an IoT design contest for pioneering developers who want to create connected “things” that will help make the world a smarter, more connected and energy friendly place. Co-sponsored by Silicon Labs and Digi-Key, the “Your IoT Connected World” design contest is open to inventors of all skill levels.

The contest runs now through July 17, with three winners to be announced on August 3, 2015. Visitors to the www.YourIoTContest.com site will vote to decide on 15 finalists, and expert judges from Silicon Labs and Digi-Key will choose the three winners. Each winner will select the Silicon Labs components they need (microcontrollers, wireless chips, sensors, boards and more – valued up to $10,000) to bring their prize-winning IoT ideas to market as commercially viable products.

To get started, simply visit www.YourIoTContest.com. All IoT designs must contain a Silicon Labs microcontroller (MCU) product. Each contestant must submit photos or a brief video overview of their IoT product design. Silicon Labs offers a wide array of 8-bit and 32-bit MCUs, wireless ICs, interface chips, optical and environmental sensors, and development tools for IoT applications, all available through Digi-Key.

The competition is open to contestants in selected countries in the Americas and Europe including Austria, Belgium, Brazil, Canada (excluding Quebec), the Czech Republic, Denmark, Finland, France, Germany, Hungary, Ireland, Israel, Italy, Mexico, Norway, Poland, Portugal, Spain, Sweden, Turkey, the United Kingdom and the United States.

For more details including complete contest rules, please visit www.YourIotContest.com.

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