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Newark element14 helps design engineers find complete analog and embedded solutions faster and easier with new industry-leading digital catalog

CHICAGO – July 31, 2012 Newark element14, the leading distributor of electronic components and engineering solutions in the Americas and a business of Premier Farnell (LSE:pfl), announced today that it has developed an industry-leading digital catalog for analog and embedded design. This is one of the ways Newark element14 is working to make the jobs of design engineers easier.

This new digital catalog offers a huge selection of new and best-in-class technology products from world-class manufacturers such as Altera, Analog Devices, ARM, Atmel, Freescale, Linear Technology, Microchip and TI National. The comprehensive product offering includes MCUs, MPUs, DSPs, development kits, debuggers, programmers, emulators and software.

In addition, the catalog’s advanced functionality makes researching and buying easier for design engineers:

  • Flexibility to create a custom version with only key products or manufacturers
  • Quick view of current product availability and pricing by hovering over a stock number or clicking on it for a datasheet or more detailed information
  • Choice of bookmarking, printing or emailing pages
  • Access to selector guides, 24/5 live chat with technical support and a shopping cart—all from within the catalog environment

“As we evolve our business to come together globally under the element14 brand, we are working hard to make it easier for engineers and electronics buyers to streamline their own daily tasks,” comments Quintin Komaromy, Senior VP Marketing, Newark element14. “Our new digital catalog helps speed time to market by offering fast and personalized access to complete design solutions, as well as technical information and support.”

The catalog is available at http://www.newark.com/aecatalog                                                          

About Newark element14

Newark element14 is a high-service distributor of technology products and engineering solutions for electronic system design, maintenance and repair. Bringing together the latest products, services, and development software, all connected to an innovative online engineering community where purchasers and engineers can access peers and experts, a wide range of independent technical information and helpful tools. Whether researching a new technology, designing an electronic product, or looking for parts to repair an existing system, Newark/element14 is the trusted source to find the answers and parts they need to keep projects on the fast track, right from the start. Newark element14 is the operating business of Premier Farnell plc (LSE:pfl) in North America and Mexico.

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