In this week’s embedded design themed Fish Fry, I interview Alf Bogen (Co-inventor of the AVR Microcontroller – CMO at Atmel) about what helped initiate the original development of the AVR core and how it fits into the grand scheme of electronic design today. In another embedded design related story, I investigate how Ford Motor Company is teaming up with open source hardware and software company Bug Labs to allow you to create your own custom-made electronic car accessories.</ … Read More → "Nuts and Bolts"
In this week’s Fish Fry, I’ve got a bountiful buffet of EE beauty for you to sink your teeth into. I interview Ivo Bolsens (CTO and Senior Vice President – Xiinx) about the changing nature of FPGA design wins and why Xilinx is banking on its Zynq platform to transform the industry as we know it.
Also this week, I check in on the recent rounds of litigation between non-volatile memory IP … Read More → "All You Can Eat: A Bountiful Buffet of EE"
In this week’s Fish Fry, I interview Mike Gianfagna (Vice President of Marketing – Atrenta) about Atrenta’s role in reshaping the EDA industry, how front-end design has changed recently, and how SoC Realization fits into the EDA ecosystem.
Also this week, I look into a fantastic new gift that might just be perfect for that nerdy someone in your life.
I have a brand new nerdy giveaway to … Read More → "More Adventures in EDA Land"
In this week’s Fish Fry, I interview Rajeev Madhavan (Magma CEO) about Magma’s Silicon One initiative, how he thinks Magma fits into the EDA ecosystem and where EDA should be headed in the future. Also, Mentor Graphics plays musical product lines and Catapult C finds itself with a chair….at another company. I’ll give some wild speculation on what actually happened.
I have a DE0-Nano Development Board to … Read More → "Magma Rising"
In this week’s Fish Fry, I sit down with QuickLogic’s new CEO Andy Pease and chat with him about what exactly Quicklogic adds to the mobile computing experience and where he thinks the mobile market is headed in the months and years to come.
Also this week, I compare the Google acquisition of Motorola Mobility to an television game show and the analogy does seem to work quite well…< … Read More → "Here Comes The Fun"
In this week’s Fish Fry, I head into the wild and woolly world of FPGAs in mobile devices, interviewing Kapil Shankar (SiliconBlue CEO) about how SiliconBlue is making waves in the mobile market and why the other FPGA companies may not be taking notice.
I also have a SiliconBlue iCEman iCE65L08-T Evaluation Kit to give away this week, but you will have to listen to find out how to win one … Read More → "Everything is Coming Up Blue"
In this week’s Fish Fry, I interview Sean Dart (Forte Design Systems CEO) about where he sees the future of SoC design and how high level synthesis will play a part in the years to come.
I also try to sort through the details of John Bruggeman’s recent departure from Cadence Design Systems as Chief Marketing Officer and investigate how this shift will affect the future of Cadence’s EDA360 manifesto.</ … Read More → "Everything is Fair in Love and EDA"
In this week’s Fish Fry, I head out into the world of machine vision. I interview Jeff Bier (founder of The Embedded Vision Alliance) about the future of machine vision and how he sees it evolving over the next decade.
I also give you another chance to win a STK600 Wireless Development Kit courtesy of Atmel, but you will have to listen to find out how to win.
In this week’s Fish Fry, I investigate some new developments in embedded design. I interview Sherif Hanna (Product Marketing Manager at Atmel) about the future of human-machine interfaces and how he thinks touchscreen capabilities help the embedded design community. I also dig into the details of a new Jello-like memory being created by North Carolina State University and how it may not only change what memory is made of, but also … Read More → "Not Your Mom’s Embedded Design"
In this week’s Fish Fry, I interview Lauro Rizzatti (Vice President of Marketing, GM of EVE-USA) about emulation, verification, and why Lauro thought he was planting pepperoni in his garden in Italy.
Also this week, I check out the new phase change memory (PCM) unveiled by IBM and investigate how this new memory technology may change the electronics industry as we know it.
I have a fun new nerdy … Read More → "To Verification And Beyond"