In this week’s Fish Fry, I dig into the multi-layered world of power optimization with Shawn McCloud (Vice President, Marketing – Calypto). Shawn and I discuss the problems surrounding power reduction in today’s smaller geometries, and why he thinks power optimization is ignored by many designers. I even grill Shawn about why he has a ban on high heels at his house. Also this week, I unveil the details of EE Journal’s first conference contest called “Find Amelia at Design West” and even throw out a couple super secret hints on how you can find me and win a MAX V CPLD Development Kit (courtesy of Altera) right there at the show.
Fish Fry Executive Interviews
John Bruggeman, Former CMO – Cadence Design Systems
Darrin Billerbeck, CEO – Lattice Semiconductor
Lauro Rizzatti, Vice President of Marketing, EVE
Bill Neifert, CTO – Carbon Design Systems
Sean Dart, CEO – Forte Design Systems
Kapil Shankar, Former CEO – SiliconBlue
Rajeev Madhavan, Former CEO – Magma
Paul Kocher, President – Cryptography Research Inc.
Fish Fry Links – March 23, 2012
Register to Download the TI/Calypto whitepaper
More Information about Calypto
More Information about EE Journal’s Design West contest “FIND AMELIA AT DESIGN WEST”
2012 FPGA Software Ease-Of-Use Survey
More information about Altera’s MAX V CPLD Development Kit
