industry news
Subscribe Now

Maxim Integrated’s Automotive Backlight Driver with Integrated Boost Converter Sustains Full, Constant Brightness of In-Car Displays Even During Cold Crank Conditions

LED driver with four 120mA channels features industry’s lowest input voltage and highest efficiency in a single chip

SAN JOSE, Calif.—July 6, 2021—Maxim Integrated Products, Inc. (NASDAQ: MXIM) introduces the four-channel, low-voltage MAX25512 automotive LED backlight driver with integrated boost converter. It is the only integrated solution that retains full, constant brightness of in-car displays even during extreme cold crank conditions down to 3V input voltage. The single chip LED driver eliminates an external MOSFET and current sense resistor and integrates I2C communication to lower bill of material cost and reduce board space by 30 percent. The highly integrated LED driver includes four 120mA channels with the industry’s highest efficiency at 2.2MHz operation.

Today’s automotive start-stop systems increase fuel economy, but they can challenge the power delivery system to maintain the same level of display brightness during re-start. For example, features like display illumination upon entry can be affected by cold crank situations, with the engine drawing down the car battery enough to cause the display to turn off and back on. Maxim Integrated’s MAX25512 LED backlight driver operates down to 3V after startup without the addition of a pre-boost converter, protecting the display from these power disruptions.

Key Advantages

  • Lowest Cold Crank and Start-Stop Voltage: The MAX25512’s low, 3V input voltage and high, 91-percent efficiency at 2.2MHz operation drives full, constant brightness of in-car displays during the most demanding cold crank/start-stop conditions. Diagnostic functions such as SHORT to GND on each current sink alerts the microcontroller and individual channel pulse width modulation (PWM) settings through the I2C interface to ensure a safer and higher quality display.
  • Highest Integration: The MAX25512 integrates a boost converter and current sense resistor and eliminates the external MOSFET typically required to drive automotive displays. Additional integration includes an I2C communication interface to display settings and diagnostics, as well as a hybrid dimming function to reduce electromagnetic interference (EMI) and improve the dimming ratio.
  • Smallest Solution: Offered in a small 24-pin, 4mm x 4mm x 0.75mm quad flat no-lead (QFN) package, the MAX25512’s high integration shrinks solution size by 30 percent through elimination of external components.

Commentary:

  • “Over the next five years, the number of displays in automobiles is expected to grow to accommodate new and existing vehicle functions with the size and resolution of these displays increasing as well,” said Sang Oh, senior research analyst at Omdia. “Powering these displays consistently to maintain full, constant brightness while doing so as efficiently as possible, is critical to automakers today.”
  • “Car manufacturers are demanding LED drivers with higher integration to reduce solution cost and PCB area,” said Szu-Kang Hsien, director of business management for the Automotive Business Unit at Maxim Integrated. “Maxim Integrated’s MAX25512 LED driver provides the highest level of integration and efficiency at 2.2MHz switching frequency.”

Availability and Pricing

  • The MAX25512 backlight LED driver and associated MAX25512EVKIT# evaluation kit are available now from Maxim Integrated and authorized distributors; pricing available upon request.

About Maxim Integrated

Maxim Integrated, an engineer’s engineering company, exists to solve the designer’s toughest problems in order to empower design innovation. Our broad portfolio of high-performance semiconductors, combined with world-class tools and support, delivers essential analog solutions including efficient power, precision measurement, reliable connectivity and robust protection along with intelligent processing. Designers in application areas such as automotive, communications, consumer, data center, healthcare, industrial and IoT trust Maxim to help them quickly develop smaller, smarter and more secure designs. Learn more ›

Leave a Reply

featured blogs
May 6, 2026
Hollywood has struck gold with The Lord of the Rings and Dune'”so which sci-fi and fantasy books should filmmakers tackle next?...

featured paper

Want early design analysis without simulation?

Sponsored by Siemens Digital Industries Software

Traditional verification methods are failing today's complex IC designs, which require a proactive, early-stage analysis approach. A shift-left methodology addresses IP block integration challenges and the limitations of traditional simulation and ERC tools. Insight Analyzer detects hard-to-find leakage issues across power domains, enabling early analysis without full simulation. Identify inefficiencies earlier to reduce rework, improve reliability, and enhance power performance.

Click to read more!

featured chalk talk

Analog Output, Isolated Current, & Voltage Sensing Using Isolation Amplifiers
Sponsored by Mouser Electronics and Vishay
In this episode of Chalk Talk, Simon Goodwin from Vishay and Amelia Dalton chat about analog output, and isolated current and voltage sensing using isolation amplifiers. Simon and Amelia also explore the fundamental principles of current and voltage sensing and the variety of voltage and current sensing solutions offered by Vishay that can get your next design up and running in no time.
Apr 27, 2026
23,802 views