industry news
Subscribe Now

Neonode Demonstrates Leading Position in Automotive Interaction and Innovation at IAA 2015

STOCKHOLM, Sweden, Sept. 24, 2015 (GLOBE NEWSWIRE) — Neonode Inc. (NASDAQ:NEON), the leading optical touch and proximity technology company for automotive Human Machine Interface (HMI) systems, has wrapped a very successful Frankfurt Motor Show.

Neonode’s technology has already been adopted by 10 car OEMs and installed in 19 different cars that has been launched so far. We believe these numbers will grow as we expand to other applications inside and outside of the car, in 2016 and beyond.

Neonode showcased zForce AIR(TM) sensor used for touch and gesture control, zForce EDGE(TM) design for touch on center stack displays, and the award winning zForce DRIVE(TM) steering wheel.

Throughout the Frankfurt Motor Show, for nearly all car manufacturers, the consistent theme was optimization of HMI with “button less” driver interaction and improved Safety. Neonode’s technology supports the latest HMI developments with focus on intuitive User Interfaces, Improved safety with the concept of “hands on the wheel, eyes on the road”, infinity type of Industrial Design and consideration of applicability across whole car platforms. Neonode’s technology was incorporated into a number of cars for gesture control.

zForce DRIVE was the star of the show at the joint Autoliv/Neonode booth. During the first week of the show it was industry only, and this was an opportunity for key management from the automotive manufacturers to get hands on with the new technology. zForce DRIVE offers the OEM more flexibility in interior design and at the same time the ability to automate many functions that are controlled by buttons and levers today. This offers the OEM the opportunity to optimize the cars energy efficiency and at the same time enhance the driving experience with improved safety.

“With the world’s largest technology companies all focusing billions of dollars to enter the automotive segment and with major car manufacturers seeking to offer the most innovative new technologies, Neonode is in the optimum position to help all these companies with technology that is perfectly suited for automotive conditions and requirements. Solutions for keyless entry in combination with gesture controlled lock, unlock and window control was very well received from our customers,” said Thomas Eriksson, CEO at Neonode.

About Neonode
Neonode Inc. (NASDAQ:NEON) develops and licenses the next generation of MultiSensing(R) touch technologies, allowing companies to differentiate themselves by making high performing touch and proximity sensing solutions at a competitive cost. Neonode is at the forefront of providing unparalleled user experiences that offer significant advantages for OEM’s. This includes state-of-the-art technology features such as low latency pen or brush sensing with high speed scanning, proximity-, pressure-, and depth sensing capabilities and object-size measuring on any surface.

One thought on “Neonode Demonstrates Leading Position in Automotive Interaction and Innovation at IAA 2015”

Leave a Reply

featured blogs
Apr 24, 2026
A thought experiment in curiosity, confusion, and cosmic consequences....

featured paper

Quickly and accurately identify inter-domain leakage issues in IC designs

Sponsored by Siemens Digital Industries Software

Power domain leakage is a major IC reliability issue, often missed by traditional tools. This white paper describes challenges of identifying leakage, types of false results, and presents Siemens EDA’s Insight Analyzer. The tool proactively finds true leakage paths, filters out false positives, and helps circuit designers quickly fix risks—enabling more robust, reliable chip designs. With detailed, context-aware analysis, designers save time and improve silicon quality.

Click to read more

featured chalk talk

Nexperia GaN Power Proliferating in All Things Motor Control/Drive
Sponsored by Mouser Electronics and Nexperia
In this episode of Chalk Talk, Art Gonsky from Nexperia and Amelia Dalton discuss the biggest challenges of electric motors and controllers and how GaN power solutions can help solve these issues. They  also investigate how silicon, silicon carbide and GaN power solutions compare and how Nexperia and NXP technologies can get your next motor control design up and running in no time!     
Mar 25, 2026
28,872 views