Maidenhead, October 17, 2012 –
What:
Flexera Software’s Ed McNeil, Principle Strategy Consultant EMEA, will be presenting a session entitled, “Creating and Maintaining Value from Embedded Software” at the Telematics Munich 2012 Conference and Exhibition.
Edward McNeil is Principle Strategy Consultant at Flexera Software where he provides business solutions for companies seeking to monetise and protect their software intellectual property and gain return on investment for their software and embedded software. Flexera Software is a market leader in licensing, entitlement management and delivery solutions for application producers and intelligent device manufacturers.
Why:
Intelligent device manufacturers, including automobile makers, are increasingly relying on software to differentiate their products. This trend shifts the emphasis to increasingly connected device and usage-based software licensing terms.
This session will help attendees:
- Unlock new revenue streams for embedded software by understanding customer’s usage patterns, which provides support for making intelligent developments decisions
- Investigate how to reduce SKU (stock keeping unit) usage through remote enabling of different parts of the software stack in order to support different variations of similar products and ensure operational excellence
- Create compelling value for customers through usage based licensing models to better meet customers’ needs
When:
29 October, 2012
16.40-17.50
Where:
Telematics Munich 2012 Conference & Exhibition 2012
Fleet and Commercial Telematics
Conference Room A
Munich Hilton Park Hotel
Am Tucherpark 7 80538 Munich, Germany
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About Flexera Software:
Flexera Software is the leading provider of strategic solutions for Application Usage Management; solutions delivering continuous compliance optimized usage and maximized value to application producers and their customers. Flexera Software is trusted by more than 80,000 customers that depend on our comprehensive solutions- from installation and licensing, entitlement and compliance management to application readiness and software license optimisation – to strategically manage application usage and achieve breakthrough results realized only through the systems-level approach we provide. For more information, please go to:www.flexerasoftware.com.
