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May 8, 2012

Microchip’s Mobile Web Site and Product Selector App Make It Easy to Browse Microchip.com and Find Products On the Go

CHANDLER, Ariz., May 8, 2012 [NASDAQ:  MCHP] — Microchip Technology Inc., a leading provider of microcontroller, analog and Flash-IP solutions, today announced its new Mobile Product Selector application for iPhone®, iPad® and Android™ smart phones and tablets, as well as a version of its Web site for mobile browsers, all of which are available today at the following links…

Microchip’s Mobile Product Selector application provides a simple, fast and portable catalog of every Microchip product, including 8,16 and 32-bit PIC® Microcontrollers, Analog & Interface Devices, Memory ICs, Wireless Solutions, and all of the Microchip and Third Party Development Tools sold by Microchip.  Additionally, customers can conduct keyword searches to view thousands of application notes and products, and they can quickly find contacts for microchipDIRECT sales support, local sales offices, distribution partners and representatives worldwide.  The app’s touch-screen interface enables users to easily browse Microchip’s catalog by product line, application, function or market, along with full datasheets and other product documentation.  Samples of many products may be ordered through the application, and online purchasing is available via the microchipDIRECT Web site.

For additional information, contact any Microchip sales representative or authorized worldwide distributor, or visit Microchip’s Web site at http://www.microchip.com/get/MFV9. 

About Microchip Technology

Microchip Technology Inc. (NASDAQ:  MCHP) is a leading provider of microcontroller, analog and Flash-IP solutions, providing low-risk product development, lower total system cost and faster time to market for thousands of diverse customer applications worldwide.  Headquartered in Chandler, Arizona, Microchip offers outstanding technical support along with dependable delivery and quality.  For more information, visit the Microchip website at http://www.microchip.com/get/5148.

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