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Laird Technologies to Participate in Wearable Technologies Show at MEDICA 2011

St. Louis, Missouri, USA – October 26, 2011 – Laird Technologies, Inc., a global leader in the design and supply of customized performance-critical components and systems for advanced electronics and wireless products, today announced it will be participating in the Wearable Technologies Show (WTshow) at MEDICA 2011. The show will take place in Düsseldorf, Germany, November 16-19, 2011. Laird Technologies can be found in hall #15, booth #C04.

Laird Technologies will highlight its Bluetooth® Enhanced AT Data Module (BTM44x series) with Health Device Profile (HDP). The BTM44x series provides an additional abstraction of the ISO/IEEE data specializations, and allows the user to easily transmit health device information using either simple AT commands or a Multipoint Protocol API. Currently supporting ISP/IEEE 11073-10415 for weigh scales, the BTM44x series permits OEMs to add HDP to their product with very little knowledge of Bluetooth or the HDP itself.

“As the demand has risen to wirelessly enable an increasing number of systems in the healthcare industry, Bluetooth is a reliable solution that meets the multiple challenges of transmitting and downloading data in a medical environment,” said Chris Downey, Laird Technologies Product Manager, Telematics & Wireless M2M. “With a small footprint and best-of-class, low-power operation, the BTM44x series meets the needs of developers who wish to add robust, short-range Bluetooth data connectivity to their products.”

The WTshow, presented at MEDICA 2011, offers a unique stage for marketing new technologies in the health care sector. It represents both a bundled presentation platform for WT products already available on the market and a networking event that couples the health care industry with a wide variety of innovative technology providers.

Laird Technologies is active in the wireless M2M market, offering the widest range of high-performance wireless modules utilizing Bluetooth® technology, as well as integrated antennas and electronic components. The company’s broad selection of M2M products provides solutions for the automotive, telematics, healthcare, EPOS, retail, finance, and security, as well as asset management markets.

Contact Information

For additional information, visit http://www.lairdtech.com or contact us at:

Americas: +1-800-492-2320
Europe: +44-1628-858-940 
Asia: +852-2923-0610
Email: WirelessInfo@lairdtech.com

About Laird Technologies, Inc.

Laird Technologies designs and manufactures customized, performance-critical products for wireless and other advanced electronics applications.

The company is a global market leader in the design and supply of electromagnetic interference (EMI) shielding, thermal management products, specialty metal products, signal integrity components, and antenna solutions, as well as radio frequency (RF) modules and wireless remote controls and systems.

Custom products are supplied to all sectors of the electronics industry including the handset, telecommunications, data transfer and information technology, automotive, aerospace, defense, consumer, medical, mining, railroad and industrial markets.

Laird Technologies, a unit of Laird PLC, employs over 12,000 employees in more than 49 facilities located in 16 countries.

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