Fax machines gather dust in parts of the world, consigned to history since the rise of email. Yet in Japan, a country with a hi-tech reputation, the fax is thriving.
At Japan’s talent agency HoriPro Inc, Yutaro Suzuki is busy writing up his next project proposal. Not typing, but writing by hand.
HoriPro is one of the largest and oldest agencies in the country and Suzuki publicises almost 300 singers and actors. But behind this glamorous profile, he cordially writes detailed schedules by hand.
“It takes longer but my feelings and passion come across better,” says the 48-year-old public relations expert. “I find emails very cold so I prefer to fax handwritten documents.”
In a country which boasts one of the fastest broadband speeds in the world, Suzuki thinks his affection for the fax may be a rare case in such a tech-savvy country. But 87.5% of Japanese businessmen surveyed by the Internet Fax Research Institute say that a fax machine is a crucial business tool.
via BBC
August 2, 2012
