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Leading automotive supplier demonstrates Ultrahaptics’ mid air haptics in concept car at CES® 2017

Bristol, UK – 5th January 2017. Ultrahaptics today announced that its touch-free haptic feedback  solution is integrated into a new concept car being exhibited by a major tier 1 supplier into the automotive industry at CES 2017.

Bosch, the developer of the car, is demonstrating the technology on its booth in the Central Hall of the Las Vegas Convention Center from January 5th – 8th 2017

Ultrahaptics’ touchless haptic technology enhances gesture control, providing a leading-edge human–machine interface (HMI) to Bosch’s infotainment system. The Ultrahaptics solution offers drivers the reassurance that their hands are in the right area for a gesture to be recognised and an immediate haptic response to an instruction. This makes driving safer as it avoids accidental cancellation of the command or the need for drivers to take their eyes off the road and check the display visually.

Ultrahaptics’ technology uses ultrasound to generate a haptic response directly onto the user’s bare hands, without the need for them to hold special equipment. Gesture controls can be used to operate infotainment systems, such as in-car audio and connected-car applications, more intuitively. Ultrahaptics is engaged with the Bosch HMI Group across a variety of applications. 

Steve Cliffe, CEO of Ultrahaptics, said: ‘The growth we have seen this year and the breadth of applications where our technology is being utilised is staggering. The Bosch application at CES demonstrates how touchless gesture-recognition can help car makers gain greater market acceptance for the incorporation of gesture control’. 

The concept car will be on show at CES, 5–6 January 2017 in Las Vegas in the Central Hall, Booth 14128.

About Ultrahaptics

Ultrahaptics is the world’s leading touchless haptics company. The company has developed a unique technology that enables users to receive tactile feedback without needing to wear or touch anything. The technology uses ultrasound to project sensations through the air and directly onto the user. Users can ‘feel’ touchless buttons, get feedback for mid-air gestures or interact with virtual objects. For more information about Ultrahaptics, please visit: http://ultrahaptics.com/

About Bosch

The Bosch Group is a leading global supplier of technology and services. It employs roughly 375,000 associates worldwide (as of 31 December 2015). The company generated sales of 70.6 billion euros in 2015. Its operations are divided into four business sectors: Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Bosch Group comprises Robert Bosch GmbH and its roughly 440 subsidiaries and regional companies in some 60 countries. Including sales and service partners, Bosch’s global manufacturing and sales network covers some 150 countries. The basis for the company’s future growth is its innovative strength. Bosch employs 55,800 associates in research and development at 118 locations across the globe. The Bosch Group’s strategic objective is to deliver innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is ‘Invented for life’. 

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