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Imec and Cloudtag Collaborate on High Quality Frictionless Wearables for Lifestyle Coaching

Leuven, Belgium – Jan. 7, 2016 – Cloudtag (CTAG:LN), the company that brings accurate data and personalization to the health, wellbeing and fitness markets, and imec, the world-leading nanoelectronics research center, today presented the first results of their collaboration on accurate frictionless wearable health solutions. Cloudtag TrackTM , a new wearable fitness tracker, that was launched today at CES 2016, combines fitness and health monitoring with design, to pave the way to innovation in fitness wearables as well as in the care, cure and prevention cycle by providing immediate access to accurate medical data and personalized feedback.

Within the framework of their collaboration, imec develops algorithms for CloudTag’s wearable sensor devices that enable accurate monitoring of physiological parameters. At CES 2016, CloudTag has launched the Cloudtag TrackTM, its first wearable multisensor device. The Cloudtag TrackTM stands out among other wearable devices due to its unique combination of high user comfort with unparalleled data quality. The light and ultra-small device integrates imec’s proprietary algorithm that retrieves physiological parameters with an exceptionally high level of accuracy. Imec’s algorithm accurately recognizes activity, measures energy expenditure, heart rate and other physiological data.

Cloudtag TrackTM can be tailored to match different needs and blends reliable technology with frictionless usability to improve the user experience and to help increase adoption. Cloudtag TrackTM gives immediate, accurate and personalized feedback on one’s lifestyle, enabling the individual to put unhealthy habits into perspective while persuading lifestyle changes to adopt healthier diet and activity habits.

“Imec and Holst Centre develop ultra-small low-power, high-quality sensors and specialized algorithms that turn data into valuable knowledge, paving the way to next generation wearables that offer medical quality data monitoring in a frictionless way. These sophisticated wearables can support doctors in diagnosis and follow-up of illnesses, and they offer a huge opportunity in illness prevention by serving as a virtual personal coach,” stated Chris Van Hoof, program director of imec’s wearable health program. “Our collaboration with Cloudtag is an exciting example of how imec’s technology can support the industry in realizing the next generation of wearable devices.”

“I am extremely pleased with this collaboration with imec, as I believe this firmly validates the joint work we are doing and the future of our relationship,” commented Amit Ben-Haim, CloudTag CEO. “This is underscored by the results of the collaboration, and in particular, the accuracy of imec’s algorithms to retrieve physiological parameters which provides us with a unique selling point. I look forward to our continued collaboration and to future product development.”

About imec

Imec performs world-leading research in nanoelectronics. Imec leverages its scientific knowledge with the innovative power of its global partnerships in ICT, healthcare and energy. Imec delivers industry-relevant technology solutions. In a unique high-tech environment, its international top talent is committed to providing the building blocks for a better life in a sustainable society. Imec is headquartered in Leuven, Belgium, and has offices in Belgium, the Netherlands, Taiwan, US, China, India and Japan. Its staff of about 2,200 people includes almost 700 industrial residents and guest researchers. In 2014, imec’s revenue (P&L) totaled 363 million euro. Further information on imec can be found at www.imec.be. Stay up to date about what’s happening at imec with the monthly imec magazine, available for tablets and smartphones (as an app for iOS and Android), or via the website www.imec.be/imecmagazine

Imec is a registered trademark for the activities of IMEC International (a legal entity set up under Belgian law as a “stichting van openbaar nut”), imec Belgium (IMEC vzw supported by the Flemish Government), imec the Netherlands (Stichting IMEC Nederland, part of Holst Centre which is supported by the Dutch Government), imec Taiwan (IMEC Taiwan Co.) and imec China (IMEC Microelectronics (Shanghai) Co. Ltd.) and imec India (Imec India Private Limited).

About CloudTag

CloudTag Inc (CTAG:LON) is a London Stock Exchange AIM listed company bringing accurate, medical-grade technology to the consumer health, wellbeing and fitness markets. CloudTag brings together world leaders in nano-electronics, medical technology, exercise and sport science, software development, mobile commerce and data analysis.  CloudTag’s first product – a wearable fitness tracker that measures heart rate, energy expenditure, steps and many other metrics and can be worn on both the wrist and the chest – is founded on ten years of medical research, bringing proprietary sensoring technology both contact and contactless sensors to market and will be initially targeted at the weight loss and fitness markets.

About Holst Centre

Holst Centre is an independent open-innovation R&D centre that develops generic technologies for Wireless Autonomous Transducer Solutions and for Systems-in-Foil. A key feature of Holst Centre is its partnership model with industry and academia around shared roadmaps and programs. It is this kind of cross-fertilization that enables Holst Centre to tune its scientific strategy to industrial needs.
Holst Centre was set up in 2005 by imec (Flanders, Belgium) and TNO (The Netherlands) with support from the Dutch Ministry of Economic Affairs and the Government of Flanders. It is named after Gilles Holst, a Dutch pioneer in Research and Development and first director of Philips Research.
Located on High Tech Campus Eindhoven, Holst Centre benefits from the state-of-the-art on-site facilities. Holst Centre has over 180 employees from around 28 nationalities and a commitment from more than 45 industrial partners.

Visit us at www.holstcentre.com

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