What: Getting to Low Power and Maximum Functionality through Sensor Fusion – an executive industry panel representing the MEMS/sensors supply chain

When: January 6, 2015, from 3:30-4:30 p.m. A post-conference reception will be co-sponsored by PNI Sensor.

Where: Sensors & MEMS Technology conference track, presented by MEMS Industry Group, Venetian, Level 1, Marco Polo 702

Why: Consumers demand greater functionality in smaller, more power-efficient wearables. With diverse approaches — hardware/software sensor fusion, integrated ‘sensor hubs’ or some combination thereof — how can consumer OEMs and embedded systems integrators take full advantage of MEMS and sensors for wearable devices?

For more information: To learn more about PNI Sensor, visit: http://www.pnicorp.com or email: press@pnicorp.com. To register for the conference track, visit:http://www.cesweb.org/Conference/Conference-Tracks/Sensors-and-MEMS-Technology

About PNI Sensor

PNI Sensor develops the world’s highest-performance software and hardware solutions for extracting user context, activity and location awareness from the mass-produced sensors found in smartphones, wearables and other consumer products. The company’s software IP is the direct result of leveraging 30 years of geomagnetic sensing, motion measurement and sensor fusion experience. Its sensor-fusion IP features best-of-breed algorithms available via software and hardware delivery mechanisms, including SENtral™, a tiny, ultra-low power, sensor-agnostic sensor hub.