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Design engineers from around the world are test driving the Freescale Freedom development platform on element14

LONDON –20 SEPTEMBER 2012 – element14, the first collaborative community and electronics store for design engineers and electronics enthusiasts and a part of global electronics distributor Premier Farnell [LON:PFL],today announced that the Freescale Freedom hardware for Kinetis KL25 MCUs is available for same-day shipping through element14, the first distributor to stock it globally prior to the official market launch later this month. Five engineers have been selected for a special “Preview Roadtest” of this innovative platform.

These five design engineers are among the element14 community’s top participants and come from the US, Australia and the UK. Initial Roadtest reviews can now be seen on the element14 community athttp://www.element14.com/preview-roadtest  and more of their evaluations and thoughts about potential uses of the platform will continue over the next month. Everyone in the global engineering community is invited to join the discussion and pose questions to the testers and to a Freescale engineer from this site.

The cost-effective Freescale Freedom development platform is based on the Kinetis KL25 family, that combines the energy-efficiency and ease of use of the new ARM® Cortex™-M0+ processor with the performance attributes of the Kinetis 32-bit MCU portfolio.

“The element14 community itself represents a unique design ecosystem, offering a comprehensive suite of design solutions and resources to help designers easily adopt new technologies like the Kinetis L series,” saidDianne Kibbey, head of community, Premier Farnell. “Roadtest is one of most popular community resources, and we’re particularly pleased to be able to be the first to offer reviews and the product itself before the official launch later this month.”

Detailed technical information, development tools and supported ecosystem partners for the platform can be found on the Knode, element14’s proprietary online technical library and engineering research tool.

Engineers are also invited to register for a Freescale webinar on October 10, 2012 at 12 noon CDT (18.00 hrs BST) entitled “Energy efficient designs made simple with the rich enablement of Kinetis® L Series microcontrollers” at element14.

About element14

Launched in June 2009, element14 is the first information portal, collaborative community and electronics store specifically built for electronic design engineers. The community recently unveiled its element14 knode, a unique automated platform that enables engineers to quickly research, design, develop and prototype in a single, intelligent environment. element14 is an innovative offering from Premier Farnell plc (LSE:pfl), FTSE 250, a leader in multi-channel electronics distribution trading throughout Europe (Farnell), the Americas (Newark) and Asia Pacific (element14). The company had group sales of £973.9m and underlying profits of £104.6m last year.

About Premier Farnell

Premier Farnell plc (LSE:pfl) is a global leader in high service distribution of technology products and solutions for electronic system design, maintenance and repair. Its differentiated proposition includes 29 local language transactional websites, and the critically important element14 Community for design engineers – an industry first (www.element14.com). With sales last year of £973.1m and underlying profits of £104.6m the Group distributes its comprehensive portfolio of products and services throughout Europe, North America and Asia Pacific, supported by a global supply chain of over 3,500 suppliers and an inventory profile developed to anticipate and meet its customers’ needs.

While global in scope, Premier Farnell recognises the individual needs of each market and has continued to internationalise its model accordingly. It trades locally as Farnell in Europe, Newark/element14 in North America and Mexico and Farnell Newark in Brazil. Across Asia Pacific the business trades as element14.

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