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sureCore extends its sureFIT design service to include custom memory solutions for AI applications

Sheffield, UK – 20 May 2025. SureCore, the leading memory specialist, has announced the expansion of its sureFIT design service to include AI applications, using its memory design expertise to help AI chip developers achieve their complex power and performance goals.
                                                                                                                        
Paul Wells, CEO at sureCore, explains: “AI can be a daunting new challenge for many chip developers. Because of the computational intensity AI chip designers need to pay special attention to power consumption. They can no longer make do with standard memory solutions and must innovate at the memory sub-system level in order to deliver lower and lower power targets. Our sureFIT™ design service is ideal for AI applications. We are excited that we can offer our many years of expertise designing for high performance, low power and low voltage memory to help AI customers.”
The sureFIT design service allows bespoke memory solutions to be created that are tailored to meet specific application needs. Recently, the sureCore team has been working with cutting-edge companies developing both Server-AI and Edge-AI System-on-Chips. In both cases the underlying memory architecture is increasingly being seen as a critical factor in delivering a competitive solution. Raw performance or ultra-low voltage operation will help move the dial respectively in the Server or Edge spaces. However, to achieve the step change needed to really stand out from the crowd involves crafting a bespoke memory sub-system architecture including in-memory compute capabilities. This will reduce data traffic to and from the processor thereby increasing the efficiency of model execution.
Another area where sureCore’s engineering team offers considerable value is its deep understanding of the nature and importance of statistical analysis where large memory arrays are concerned. Many AI chips will integrate many millions of bit cells, and whether these are foundry designed or custom, it is essential that their behavior at the operating extremes is well understood and characterized so as to guarantee at least six sigma performance. Only by doing so can competitive yields be achieved.
Wells concludes: “AI chip developers demand ultra-low power memory IP, and the sureFIT design service can deliver on their complex design and PPA requirements. Time-to-market is also key for AI applications, and we believe that sureCore has the team, methodologies and experience to dramatically help accelerate the delivery of these challenging AI devices.”
sureCore
sureCore, the ultra-low power, embedded memory specialist, is the low-power innovator who empowers the IC design community to meet aggressive power budgets through a portfolio of ultra-low power memory design services and standard IP products. sureCore’s low-power engineering methodologies and design flows meet the most exacting memory requirements with a comprehensive product and design services portfolio that create clear market differentiation for customers. The company’s low-power product line encompasses a range of close to near-threshold, silicon proven, process-independent SRAM IP.

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