London, United Kingdom – March 14, 2016 – Dialog Semiconductor plc (FWB:DLG), a provider of highly integrated power management, AC/DC power conversion, solid state lighting (SSL) and Bluetooth® Smart technology, today announced its latest design win in a consumer wearable device. The Misfit Shine 2 fitness and sleep monitor uses the Dialog DA14581 SmartBond™ Bluetooth Smart System-on-Chip (SoC) to connect to smartphones and other Bluetooth-enabled devices. Misfit merged with Fossil Group, a global design, marketing, and distribution company specializing in consumer lifestyle and fashion accessories, in December 2015.
Shine 2 is a powerful new wearable device in Misfit’s fitness tracking offering. It has an elegant, slim profile and includes new features, functions and capabilities without sacrificing the market-leading 6-month battery life of its predecessor. A tiny coin cell battery powers the device. Shine 2 accurately tracks fitness activity and sleep patterns. It has a built-in accelerometer complemented by a newly-added 3-axis magnetometer. The tracker displays progress and time using a multitude of rainbow-colored lights and motivates users with Misfit Move, a feature that encourages them to be active with a vibrational nudge. A prominent feature of Shine 2 is call and text notifications in the form of vibration and unique light patterns. Compared with the original version, the new tracker offers improved touch responsiveness using capacitive sensing, as well faster syncing and extended Bluetooth range.
“Consumers are demanding wearables that not only function well but look good too. Once again, Dialog is the enabling technology for design innovation in a leading consumer device,” said Sean McGrath, Senior Vice President and General Manager, Connectivity, Automobile & Industrial Business Group for Dialog Semiconductor, “We are proud to partner with Misfit in providing low power Bluetooth connectivity for next-generation wearables where elegance, beauty and long-lasting operation are key drivers of consumer demand.”
Dialog’s Wearable-on-Chip™ Bluetooth Smart SoC technology is designed to minimize time to market and reduce the size and costs of wearable computing devices while maximizing battery life. According to analyst IHS, the market for wearables will be worth $32 billion by 2019 (IHS Technology) when 230 million of them will be sold.
About the DA14581 Bluetooth Smart SoC
Wearables manufacturers are increasingly leveraging very energy efficient solutions like Dialog’s SmartBond™ DA14581 to increase the consumer appeal of their products. The DA14581 is a leading Bluetooth Smart SoC offering ultra-low power and minimal system size. It is a highly integrated device that combines a Bluetooth Smart radio with an ARM® Cortex®-M0 application processor and intelligent power management. The device’s firmware has been optimized for use as an HCI device and for wireless charging applications. 32 GPIOs give access to processor resources. The SoC measures 2.5 mm x 2.5 mm and requires only five external components to create a low power solution.
SmartBond development kits for the DA14581 SoC to accelerate the design of wearables and can be ordered via Digikey (http://www.digikey.com/product-search/en?vendor=0&keywords=smartbond+development) and Mouser (http://www.mouser.sg/dialog-semiconductor/).
Dialog will be demonstrating its latest Bluetooth® Smart technology at Bluetooth World, March 15-16, 2016 at Levi’s Stadium in Santa Clara, California.
Dialog, the Dialog logo, SmartBond, and Wearable-on-Chip are trademarks of Dialog Semiconductor plc or its subsidiaries. All other product or service names are the property of their respective owners. © Copyright 2016 Dialog Semiconductor. All rights reserved.
IHS Technology: A Guide to the $32bn Wearables Market, estimated market size in 2019 (https://technology.ihs.com/515418)
About Dialog Semiconductor
Dialog Semiconductor provides highly integrated standard (ASSP) and custom (ASIC) mixed-signal integrated circuits (ICs), optimised for smartphone, computing, IoT, LED Solid State Lighting (SSL) and smart home applications. Dialog brings decades of experience to the rapid development of ICs while providing flexible and dynamic support, world-class innovation and the assurance of dealing with an established business partner. With world-class manufacturing partners, Dialog operates a fabless business model and is a socially responsible employer pursuing many programs to benefit the employees, community, other stakeholders and the environment we operate in.
Dialog’s power saving technologies including DC-DC configurable system power management deliver high efficiency and enhance the consumer’s user experience by extending battery lifetime and enabling faster charging of their portable devices. Its technology portfolio also includes audio, Bluetooth® Smart, Rapid Charge™ AC/DC power conversion and multi-touch.
Dialog Semiconductor plc is headquartered in London with a global sales, R&D and marketing organisation. In 2015, it had approximately $1.35 billion in revenue and was one of the fastest growing European public semiconductor companies. It currently has approximately 1,650 employees worldwide. The company is listed on the Frankfurt (FWB: DLG) stock exchange (Regulated Market, Prime Standard, ISIN GB0059822006) and is a member of the German TecDax index.
About Misfit
Misfit invents and designs wearables and smart home products. Misfit brand products including Shine 2, Flash, Link, and Bolt are available at misfit.com and fashion and consumer electronic retailers around the world. To learn more about Misfit, a Fossil Group (NASDAQ: FOSL) brand, please visithttp://misfit.com/media


