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Jawbone’s $99 UP is ready to boost your health

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The latest health monitor hitting the market comes from Jawbone, a company that’s made its name by designing wireless headsets for phones. Called the Jawbone Up, the wrist-worn device launches on Nov. 6 for $99. Similar to the company’s prior products, the Up looks sleek and is fashionable while being functional: Up measures activity, sleep and nutrition.

We first head about Up earlier this year, not long after Jawbone raised $70 million in funding, and it’s the first non-audio Jawbone product. The device is meant to be worn on the wrist every hour of the day and night, so it’s good that the internal battery lasts for 10 days. One way to offer such battery life is to eliminate power-hungry wireless functions, which is exactly what Jawbone did. Up uses a standard 3.5 millimeter headphone jack to transfer data to a complementary iPhone application. via GigaOM

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