For people struggling to get fit, their main problem is simply a matter of motivation. They don’t have any.
As any well-intentioned but failed runner will testify, waking up at 6am, in a warm bed, and peering through the window to see a wet and windy world is not particularly inviting – particularly when facing the challenge means an hour of inevitable physical and mental pain.
But while a large number of us would fall (asleep) at this hurdle, a raft of innovative gadgetry is kicking new life into the casual fitness enthusiast – motivating more people to run by harnessing the power of data, target-setting and social networking.
“It helps people get fit one step at a time, and to conquer real, very difficult impediments to getting fit,” explains Gareth Jones, vice president and European general manager for Fitbit, a company which creates what is known as “wellness” devices. via BBC
December 23, 2011
