Pack up your soldering gun, your API handbook and your slide rule, we’re heading to Design West 2013 – where the sun is high, the booth babes look bored, and the tumbleweeds are plentiful. This week I’m chatting with Joerg Bertholdt (Director of Marketing, MCU Tools and Software – Atmel) about embedded design tools and how the right tools just might make your next embedded design a whole lot easier. Also this week, I’m breaking down my Design West swag count and investigating what the heck the semi truck on this year’s expo show floor was all about.

I’m giving everyone a chance to win a BeagleBone Black courtesy of newark element14. Check out this week’s episode of Fish Fry to find out how you can win.

Fish Fry Links – April 26, 2013

Instagram photo of Amelia and the Zilog Nerd Kit

Instagram photo of Amelia’s Design West swag haul

Atmel’s Complete Development Tools Platform Further Simplifies MCU Design Process

More Information about Atmel

More information about this week’s Nerdy Giveaway courtesy of newark element14 – BeagleBone Black

MaxLinear Integrates Analog & Digital Design in One Chip with Cadence 3D Solvers

Sponsored by Cadence Design Systems

MaxLinear has the unique capability of integrating analog and digital design on the same chip. Because of this, the team developed some interesting technology in the communication space. In the optical infrastructure domain, they created the first fully integrated 5nm CMOS PAM4 DSP. All their products solve critical communication and high-frequency analysis challenges.

Learn more about how MaxLinear is using Cadence’s Clarity 3D Solver and EMX Planar 3D Solver in their design process.

featured chalk talk

OPTIGA™ TPM SLB 9672 and SLB 9673 RPI Evaluation Boards

Sponsored by Mouser Electronics and Infineon

Security is a critical design concern for most electronic designs today, but finding the right security solution for your next design can be a complicated and time-consuming process. In this episode of Chalk Talk, Amelia Dalton and Andreas Fuchs from Infineon investigate how Infineon’s OPTIGA trusted platform module can not only help solve your security design concerns but also speed up your design process as well.

Click here for more information about Infineon Technologies OPTIGA™ TPM SLB 9672 RPI Evaluation Board

Jun 26, 2023

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Westward Ho!

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