Geneva, March 28, 2017 — Motion-sensing and data-processing chips from STMicroelectronics (NYSE: STM), a global semiconductor leader serving customers across the spectrum of electronics applications, help increase family safety in the Snowfox trackerphone, a two-way portable communication device with locating capabilities designed for children and seniors by Haltian, a Finnish design and engineering start-up.
The matchbox-sized, easy-to-carry trackerphone maps its wearer in real time in addition to letting you reach them by calling. A simple one-button control on the device prompts notifications and call requests to family members, who can monitor their loved ones through a free smartphone app that offers various map views, location history, and event timeline.
ST’s MEMS accelerometer inside the trackerphone detects the user activity to start the location measurements while the ultra-low-power STM32 microcontroller makes sure everything works reliably on minimal energy use. The outstanding real-time performance and power efficiency of ST chips gives Snowfox users the perfect balance of functionality and battery life.
“You simply cannot make compromises when you design a personal safety device,” said Pasi Leipälä, CEO and co-founder, Haltian. “Based on our extensive study of different manufacturers and their solutions, we chose an ultra-low-power STM32 microcontroller for its perfect combination of power conservation, rich set of peripherals, and optimum package size. Similarly, the ST accelerometer scored best for us in power consumption and performance.”
“The Snowfox trackerphone enables children and seniors to remain active and stay connected, giving their family members peace of mind in keeping their loved ones safe,” said Iain Currie, Vice President North Europe Sales, STMicroelectronics. “Haltian’s decision to rely on ST’s high-performance, ultra-low-power chips confirms our enabling role in the development of innovative applications that help people get more from life.”
ST’s state-of-the-art technologies have also contributed to the success of Haltian’s hardware prototyping platform, Thingsee One, for creating new IoT (Internet of Things) products and services.
More information about the Snowfox trackerphone with ST chips, including pricing and availability, is available atwww.snowfoxfamily.com
About STMicroelectronics
ST is a global semiconductor leader delivering intelligent and energy-efficient products and solutions that power the electronics at the heart of everyday life. ST’s products are found everywhere today, and together with our customers, we are enabling smarter driving and smarter factories, cities and homes, along with the next generation of mobile and Internet of Things devices.
By getting more from technology to get more from life, ST stands for life.augmented.
In 2016, the Company’s net revenues were $6.97 billion, serving more than 100,000 customers worldwide. Further information can be found at www.st.com.
